高级职业英语拓展教程-2-第二版

本书特色

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本系列教材为广东地方版教材，属高职高专公共英语系列。该套教材同时也是广东省高职高专英语改革项目的一个重要组成部分，在内容上全面更新，体现出了新内容，新体系，新观念的时代需要。该套教材加强了对应用文等实用文体阅读能力的培养，将英语应用能力的训练具体体现于英语能力的培养之中，真正做到了“教、学、考”相互照应。 教材的编写特色如下： 1.严格按照《基本要求》编写。 2.加大听说技能、特别是实用交际能力的训练，把培养一定的实用口语交际能力作为本教程的重要任 务。 3.加强对应用文等实用文体阅读能力的培养，满足将在一线工作的学生实际的涉外交际需要。 4.认真贯彻“学一点、会一点、用一点”，“听说读写译并重”和“边学边用、学用结合”的原则。 5.具有广东地方特色。

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目录

unit 1  understanding cultural differences  section 1  more things to do: a glance at the cultural differences             between chinese and western cultures  section 2  reading skill exploration: word attack skill  section 3  comparative reading: career previewing             etiquette in doing business globally  section 4  window on pronunciationunit 2  conducing a surey  section 1  more things to do: making market research pays  section 2  reading skill exploration: propositional meaning  section 3  comparative reading: career previewing             sex ratios and market bubbles  section 4  vfmdow on pronunciationunit 3  making a presentation  section 1  more things to do: making presentations with pictures  section 2  reading skill exploration: contextual meaning  section 3  comparative reading: career previewing             how to create a product presentation  section 4  wmdow on pronunciationunit 4  establishing business relations  section 1  more things to do: can you reach your current chinese             suppliers at 4 p.m. ?  section 2  reading skills exploration: key word reading  section 3  comparative reading: career previewing             creative ideas for finding new clients  section 4  window on pronunciationunit 5  promoting products and services  section 1  more things to do: can you get a new $7, 200 power table for $ 532?  section 2  reading skill exploration: identifying passage organization  section 3  comparative reading: career previewing             some hints for promoting a producer  section 4  window on pronunciationunit 6  attending fairs and exhibitions  section 1  more things to do: the 20th beijing international book fair  section 2  reading skill exploration: taking notes  section 3  comparative reading: career previewing             china international consumer goods fair”  section 4  window on pronunciationunit 7  managing human resources  section 1  more things to do: what human resources specialists do  section 2  reading skill exploration: outlining  section 3  comparative reading: career previewing             how to become a human resources specialist  section 4  window on pronunciationunit 8  starting your business online  section 1  more things to do: how to create a profitable and succesful online business  section 2  reading skill exploration: summary  section 3  comparative reading: career previewing             how to make a business plan  section 4  window on pronunciation

封面

书名:高级职业英语拓展教程-2-第二版

作者:本书编委会

页数:91

定价:¥25.5

出版社:高等教育出版社

出版日期:2015-04-01

ISBN:9787040416190

PDF电子书大小:114MB 高清扫描完整版